It was the mid-1990s, and the sales of Subaru were on a major decline. The marketers had to […]

She could not follow her dream of becoming an actress as a young girl. Now, as a successful […]

There is more to celebrities than meets the eye. Sunny Leone may be known for Bollywood, reality shows, […]

How many times have you heard terms like ‘No 1,’ ‘most recommended,’ ‘winner of Tom Dick and Harry […]

Makeup artists are behind-the-scenes warriors of the entertainment industry. While they work behind closed doors, it is their […]

Social media challenges are the new wave of engagement. After the array of an Ice Bucket, Running Man, […]

How Lucky Strike invented a new use for smoking. Year: 1930 Brand: Lucky Strike Manufacturer: American Tobacco Company Campaigns: Tempted to Over-indulge, […]

Having come to Mumbai to become a model more than a decade ago, Neejee Chhabra found her calling […]

Think small, dream big, advertise bigger. It was in 1959 that Volkswagen came up with an ingenious ad […]

Prithvi wasn’t sure what she wanted to do in life until she walked into an ad set. In […]

The last decade disrupted our lives with a thriving, multifaceted social media boom. As the decade closes down, […]

We begin the New Year looking back at some exciting milestones in the world of Advertising. Google India […]

It won’t be an overstatement to say that the 90s was the golden decade of advertising. It set […]

Recently, a popular Indian actor and director called Bollywood Celebrities ‘cowards’ for not speaking out about the Anti-CAB […]

Vicky Kaushal, Siddharth Malhotra, Jim Sarbh, Huma Qureshi, Sonakshi Sinha, Ali Bhatt, Rajkumar Rao, Dia Mirza, Bhumi Pednekar, Hansal Mehta, Anurag Kashyap, Swara Bhaskar, Parineeti Chopra, Richa Chadha, Nimrat Kaur, Manoj Bajpayee, Ayushmann Khurrana, and Hrithik Roshan voice their views against the unrest in the country and support the students protesting CAA.

Advertising has been instrumental in giving Bollywood some of its biggest superstars. A huge number of starlets that […]

In early 2018, a political consulting firm named Cambridge Analytical allegedly influenced the US elections by using a […]

Have you been frustrated with the anonymous trolls and endless negativity on social media platforms? It is about […]

Having started her journey in 2012, Palak Gangele has seen the industry inside-out. A self-confessed struggler in this […]

Vaishnavi Patwardhan was trained extensively on conducting herself as a pageant queen during her tenure at the Femina […]

Muskaan Khubchandani’s first film, George Reddy, was released in the South on November 22, 2019. On the eve […]

Quirky, artistic, and brilliantly unconventional, Anjali Sivaraman manifests in work that sets her apart. She talks about her […]

In the past couple of years, many brands have made headlines with progressive takes on gender roles. But […]

A law student from the city of Pune, Vaishnavi Patwardhan‘s life took a U-turn when she decided to […]

Vivacious, free-spirited, and extremely talented, Ayesha Kanga takes us through her happening journey in the world of fashion […]

At a time when FMCG brands struggle to stand out in the array of competitor products, Frito Lay’s […]

With the advent of the social media boom, a new generation of advertising was born. Hordes of millennials […]

Dear all, We have a quick announcement to make. If you have subscribed to our website and have […]

We tuned in with Nikkesha Rangwala on a warm Tuesday afternoon. Forthcoming, grounded, and a self-confessed shy bird, […]

Yoshika Verma is a Mumbai-based actor, commercial model, and a voice-over artist. Having received training in acting from […]

IAD in conversation with Cadbury Dairy Milk Silk puppetry girl, Parul Joshi.

Lekha Prajapati, our cover girl this month, is a model and actor from Jaipur, Rajasthan. She is a […]

Beauty is beyond your colour. Dark is beautiful. We should shed our obesession for fairness and age-old biases. Let's not discourage or make person feel uncomfortable because of their skin color. #UnFairness #MarketingGimmicks

via Fair & Lovely: Advertising in India

State Basketball player-turned-fashion model, Smriti Subramaniam, talks to IAD about the must-haves for a model to be successful […]

Cute and confident are the words that come to mind when you look at her work. Having started […]

She is as well known for her quick wit as she is for her roles in Pollywood movies. […]

“I have always been a rebel since I was a child; I always knew I was made for […]

New York Film Academy alumna, performance artist, and fashion model with the will of steel, Priyanka Karunakaran shares […]

Just three years in the fashion and advertising industry, Elinor Chhris has become a sort-after model, endorsing a ton of […]

No matter what part of the country you are living in, you have seen the poster of Onima […]

Two beauty crowns winner, model and an actor in the making, Vibhoutee Sharma wants to inspire others through […]

Two young puppeteers (Parul Joshi & Karanvir Malhotra) are in the midst of a performance and cannot control […]

Hey guys, Thank you for the love and trust you have shown towards IAD. Yes, we are as […]

Meet Priyanka Chandel: the confident and pretty model and television artist from Dehradun   Tell us about the […]

As promised here are the basic beauty and makeup tips from Chitra Maudgil: Skincare regime: Having a good skin […]

She is vivacious, serious about her craft and makes it all look natural and effortless. Makeup artist Chitra […]

Her latest work in the movie Angry Indian Goddesses has been highly applauded. Her past work as a […]

If you are feeling the Monday blues, this is what you should be watching. Great concept, beautifully shot […]

She is gutsy, talented and speaks her heart. Actor and personality development trainer Ipsita Mallik on a one […]

The LGBT community has only recently begun gaining more strength and place in our society. It maybe more […]

She has a swag that is instantly noticeable and her cool quotient reflects in her work as well […]

She started young and had an early career in the movies, ads and television. She is a very well-known […]

It’s a cold and harsh world we live in. Sometimes it’s just impossible to reason or fight back […]

One of the most recent examples of taking your imagination to an extremely interesting place and creating something […]

One of the best things about talking to artists is looking at mundane life through their interesting perspectives; […]

She is simple, understands the deeper meaning of life and wears her intentions on her sleeve. All these […]

Her discipline and dedication not only to her art but her life is contagious. Jannat Sorathia tells us […]

She is soft-spoken, measured with words but open and expressive at the same time. Her life as an […]

Read the success story of Aileena Catherin Amon on Indian and World Pageant. You can follow Aileena on […]

She is natural on-screen, effortlessly slips into her characters, humble in real life and stole our hearts with her […]

Indian Ad Divas in an exclusive with Tulip Joshi on her life, career and what makes her tick […]

Long-distance relationships, live-relationships, transitional worlds, man-woman equation, love, generational differences, the inter-web, real world problems and more. Tvf’s […]

She is as eclectic as they come. From Bollywood to Electronica, Hamsika Iyer’s work is diverse and refreshing. […]

Director Sarita Chadha chats with IAD about her successful career in the industry and tells upcoming directors to […]

Kulsum Parvez, make-up artist, hairstylist and grooming expert discusses her transition from the hospitality industry to showbiz, her […]

She is a voice-over artist as well as an actor. It’s a tough job to be successful in […]