UrbanClap’s New #JustLikeFamily Ad Will Bring a Big Smile To Your Face!

Originally posted on Mad Over Marketing:
Aren’t there multiple situations in our day to day lives when we really reaaaallllyy wish we had a magic wand – like one flick and a genie appears &…

The Success of a Rebel – Teena Singh

“I have always been a rebel since I was a child; I always knew I was made for greater things in life. I didn’t know what I wanted to do, but I knew… Continue reading

“ECGL: Eat Clean Get Lean is my funda!” – Priyanka Karunakaran

New York Film Academy alumna, performance artist, and fashion model with the will of steel, Priyanka Karunakaran shares with us what it takes to be a model, and what keeps her fit and… Continue reading

“Gymming is my only bad addiction!” – Elinor Chhris

Just three years in the fashion and advertising industry, Elinor Chhris has become a sort-after model, endorsing a ton of brands – from watches and jewellery to real estate and luxury cars! Elinor has adorned… Continue reading

“I would love to be a part of a movie with a social message!” – Onima Kashyap

No matter what part of the country you are living in, you have seen the poster of Onima Kashyap, stylishly gulping the Coke! If being the face of Coca Cola on a million copies… Continue reading

“Many people focus on the weaknesses than appreciating the goodness in others” – Vibhoutee Sharma

Two beauty crowns winner, model and an actor in the making, Vibhoutee Sharma wants to inspire others through a positive attitude towards life. Read on as she enthusiastically talks about what gave her the confidence to… Continue reading

The Influence of Indian Cinema on the Evolution of Salwar Kameez

Over the last century, Hindi mainstream cinema has not only mirrored our society but also helped to shape many attitudes and trends. Among the most impact it has had is on the way… Continue reading

Model in the New Men Will Be Men – Seagram’s Imperial Blue Lift Ad!

Hey guys, Thank you for the love and trust you have shown towards IAD. Yes, we are as much curious to know about the models in the ads as you are! So here is name of… Continue reading

“I am so glad that I got to study Shakespeare in school; I’d recite speeches running around in my lawn, without any reason”- Nidhi Singh

She is natural on-screen, effortlessly slips into her characters, humble in real life and stole our hearts with her portrayal of ‘Tanya’ in the TVF series Permanent Roommates. Nidhi Singh talks to Indian Ad… Continue reading

“I think you must have a very balanced mind. Your mind is where everything starts”- Tulip Joshi

Indian Ad Divas in an exclusive with Tulip Joshi on her life, career and what makes her tick   I am sure you have been asked this question a million times but it’s… Continue reading

Permanent Roommates: Of love, live-ins and life

Long-distance relationships, live-relationships, transitional worlds, man-woman equation, love, generational differences, the inter-web, real world problems and more. Tvf’s Permanent Roommates explores all this and more, all topped with some humour. The main characters… Continue reading

“There are times when I hear my dad sing and I am in tears” – Hamsika Iyer

She is as eclectic as they come. From Bollywood to Electronica, Hamsika Iyer’s work is diverse and refreshing. She has a voice, the talent, perseverance and taste. Not only did she become a… Continue reading

“We Are Known As The Dream Merchants!” – Sarita Chadha

Director Sarita Chadha chats with IAD about her successful career in the industry and tells upcoming directors to be deeply involved in work, stay focused and to keep a cool head on the… Continue reading

“I Love Doing Highly Experimental Makeup” – Kulsum Parvez

Kulsum Parvez, make-up artist, hairstylist and grooming expert discusses her transition from the hospitality industry to showbiz, her love for experimentation and bringing a wealth of change in women’s lives through her art.… Continue reading

“We are rarely invited for the success parties of the films/TV series we worked on” – Mamta Gurnani

She is a voice-over artist as well as an actor. It’s a tough job to be successful in one career while Mamta Gurnani juggles two and does them both eloquently well. IAD catches… Continue reading

Clio Baran

Let us talk about the Airtel 3G – Endless Goodbye tv commercial today. The ad portrays a couple who stay always connected in the world of Airtel, when everything tries to tear them apart. Remember? The… Continue reading

Mahima Mehta

Who is the girl with Anjala Zaveri in reddish-purple top in Everest Masala ad? Who is the model in Labonito ad with R. Madhavan? Who is the mom in pink with a beautiful smile in Colgate Dental Cream… Continue reading

Zoya Afroz

[Update: Zoya Afroz was still an ad girl-next-door when I wrote this article. The 2nd runner up, won the Pond’s Femina Miss India International 2013 title. As soon as the news broke out (in… Continue reading

Ana Rotili

Indeed, there are a ton of Brazilian ad models propelling the fashion, media and entertainment industry in India. So, are you all ready for round Two?! Ana Claudia Rotili,  Camila Granato, Mariana de Luccas, Camila Vilelademoraes… Continue reading

Forough Karimea

Neither I want to clutter this blog with International models, nor disappoint the stumblers who end up here! So, mentioning the names of the ad divas who I know or remember shouldn’t hurt?!… Continue reading

New Cadbury Dairy Milk Silk’s – The Two Puppeteers!

Two young puppeteers (Parul Joshi & Karanvir Malhotra) are in the midst of a performance and cannot control their craving for the rich, smooth and creamy Cadbury Dairy Milk Silk – the most adorable commercial on… Continue reading

*Her – A micro drama starring Regina Cassandra

*Her is the story of thought-provoking conversation that happens between a star actress who has a large fan base (Regina Cassandra) and her ardent admirer (a 4th year B-Tech student). The talk takes… Continue reading

“My daddy is my hero!” – Priyanka Chandel

Meet Priyanka Chandel: the confident and pretty model and television artist from Dehradun   Tell us about the influence of your city on your upbringing? The city of Dehradun (Uttarakhand) has moral values… Continue reading

Top 5 Makeup Tips from Chitra Maudgil Artistry

As promised here are the basic beauty and makeup tips from Chitra Maudgil: Skincare regime: Having a good skin and to achieve that, cleaning with a good face wash, scrubbing once a week, moisturizing;… Continue reading

“I have tons of fun with Adah Sharma” – Chitra Maudgil

She is vivacious, serious about her craft and makes it all look natural and effortless. Makeup artist Chitra Maudgil armed with talent, experience and vigour, all working to her advantage tells IAD about… Continue reading

“Sometimes reality is much more interesting which is what Angry Indian Goddesses is all about”- Pavleen Gujral

Her latest work in the movie Angry Indian Goddesses has been highly applauded. Her past work as a VJ, anchor and actor earned her earnest fan following. While her work speaks volumes, her… Continue reading

Best Ads 2015 Part III

Here’s Part III of our best picks from the ads that touched our hearts in 2015   Myntra- best of fashion: You can ease into this ad, it feels like sunshine and that’s… Continue reading

Best Ads 2015 Part II

We continue our journey in part 2 of this segment picking out ads that we adore the most   Craftsvilla: The women are dusky, the streets are dusty and the energy of the… Continue reading

Best Ads 2015- Part 1

Commercials that struck a chord with us.  We put them together for you. To be continued…   Boond boond mein sacchaiyi:  This will resonate with each one of you. It’s exhilarating, filled with truthful… Continue reading

Always Always Khush

If you are feeling the Monday blues, this is what you should be watching. Great concept, beautifully shot and as quirky and innovative as it can get. Playing around the theme of ‘Rudalis’,… Continue reading