Happy Diwali!

Lights, diyas, firecrackers, sweets, family, friends, holiday, childhood memories these are all things we associate with Diwali. Among South Indians, the mother gives their kids a hot oil bath-drag them out of bed and give them a bath. It’s all par of the tradition. We picked a few videos to wish all our readers a very Happy Diwali!   [youtube=http://www.youtube.com/watch?v=_8L5-EZFQXU]   […]

Being Progressive

The magic you feel when you watch something absolutely stunning, ethereal, immersive, like losing yourself; a feeling that stays with you; stays inside you. It’s a seed sown for more in the same vein, something about to sweep you off your feet the same way. They are measured but strong and completely aligns with the progressive thinking that we are all […]

Tearing Down The Walls

Their eyes met across the counter at the pharmacy; the girl stared as the store guy tried different sizes of brown paper bags to cover the pack of sanitary napkins she had just bought. Her thoughts drifted back and forth between her time in America where this was no taboo but India was different. We have made brilliant progress in so many […]

Tanishq Brings You Zuhur

There is something special when women get together; in olden days, they would gather at the communal well or by the river doing laundry, knitting or Saturday markets. They would bond, talk about their lives, men, kids, food, anything under the sun really. Over the years, this has been replaced by shopping, drinking and mid-night sessions, dinners, dancing and other ways of connecting among womenfolk. […]

Women In Gold

What is it about gold that makes it immortal? Gives it a Godlike reverence? Makes women bite their tongue in sheer adoration? A gold lover knows how it can light up your face, the medicinal qualities it possesses and the ancient, pious and unbroken ritual of passing it down to the next generation. Our grandmothers who spent their most important […]

Happy Birthday Aditi Sharma!

This is a special dedication to model/actress Aditi Sharma. She was one of the first to be featured on here and the website Indian Ad Divas was kind of born with a post about her. Aditi has been in the eye of the media for being associated with brands such as Dominos Pizza, Colgate, Fair & Lovely, Tata Sky and parachute […]