We tend to naturally associate some celebrities to some brands. Some models to some endorsements. Some faces to some products. Something clicks between these celebrities and the brands and something ticks when the audience watches it. It catapults both the brands and the faces to a zenith. IAD picks a few faces and brands that became synonymous with each other […]
She is as eclectic as they come. From Bollywood to Electronica, Hamsika Iyer’s work is diverse and refreshing. She has a voice, the talent, perseverance and taste. Not only did she become a household name with hit numbers including Chammak Challo, Chanda Re and tons of other songs but her work in genres outside the films is as solid. Hamsika’s […]
A playback singer, recording artist, a music composer and a cancer awareness campaigner. Fondly called as “The Queen of Advertising”, she has put her soul in over 5000 memorable ad jingles and some of the most hummed Bollywood chartbusters. This week IAD got a chance to talk with Caralisa Monteiro about her success wave in the ad world for over […]
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