Saba Gaziyani
Why do we eat what we eat from quick service restaurants? More than taste, it’s the spicy, juicy, crunchy, tender, soft and colorful image of the food (in mind) that lures us into Kentucky Fried Chicken, McDonald’s, Pizza Hut, Domino’s, and Subway outlets… tempts us to grab a quick ice cream or simply cook that yummy Sambar with MTR masala at home!
Not all chefs, but it’s the food stylists who make our Ghar ka Khana look so delicious and every fast food feast finger-licking good a delight. 🙂
Saba Gaziyani, 39, is one of the pioneers in the art of food styling and food photography in the country. A graduate from Institute of Hotel Management, Catering Technology and Applied Nutrition, Mumbai, she runs her own food art studio, Food Photographics India, along with hubby Sadiq Gaziyani.
Her job is to present every food item — ice creams, chocolates, pizzas, sandwiches, snacks, soups, chapatis, cookies, kebabs, oils, spicy masalas and even natural fruits — fresh and tasty in commercials (television & print campaigns) and on shelves (packaging). Her prowess and nearly two decades of expertise is what makes us drool over every thread of Maggi Noodle and every single piece of McD McNugget! 😉
Saba has styled food products in over 500 commercials, working for several far-famed Indian and foreign brands. Some of them include KFC, Heinz, ITC Foods, Kissan, Cadbury, Maggi, Lay’s, Domino’s, Spencer’s, Godrej Hershey’s, Kurkure, Venky’s, Knorr Soups, Quaker, Hatsun, Sweekar Oil, Amul, Mother Dairy, Kaeng Thai, Fortune Cooking Oil, Borges Olive Oil, Dalda, Pizza Hut, Aliva, Igloo Ice Creams, Shana Foods, McCain Foods, Arun Ice Cream, Igloo Ice Creams, MTR Foods, Sopariwala Exports, Comesum, Bru Coffee, Lipton Tea, SWAD, Rasoi Magic, Dabur Honey, Jumeirah International, Walls Ice Creams, Everest Masala, Parle, Britannia, Tropicana, Unilever, Zorabian Chicken (a brand of Perizaad Zorabian), Vadilal Ice Cream, Sunfeast Cookies, and whatever product of whichever brand you feel like eating right now! 🙂
She has also styled for household appliance brands like LG Refrigerators and for shows like MasterChef India to display the beauty of food.
Some impeccable visuals of the mouthwatering appetizers created by the artist below.
Piaa Bajpai in the evergreen finger-licking good KFC Chicken ad:
[youtube=https://www.youtube.com/watch?v=Op7rWPaucsY]
Sunfeast Dark Fantasy Choco Fills – Escape into one (starring Brazilian diva Nathalia Simoes):
[youtube=http://www.youtube.com/watch?v=8BWAIww2gz4]
Perfect, homemade, hot Samosas for Fortune Cooking Oil TVC:
[youtube=http://www.youtube.com/watch?v=AYtubc541KQ]
Featured Tata Sky Actve Cooking channel ads:
[youtube=http://www.youtube.com/watch?v=5AeLnUURpbg]
Actve Cooking Desserts advert:
[youtube=http://www.youtube.com/watch?v=7yDoImKQxgA]
KFC Curry Crunch – Indian Tadka!
[youtube=http://www.youtube.com/watch?v=kBMAQ0tAwuI]
McD’s Mexican Spice Fest advert:
[youtube=http://www.youtube.com/watch?v=MSsRhOCupuM]
Domino’s Taco Indiana commercial:
[youtube=http://www.youtube.com/watch?v=RBvdUQLrHJk]
Sweekar Refined Oil (starring divas Evelyn Sharma, Sujata Kumar & Chef Sanjeev Kapoor):
[youtube=www.youtube.com/watch?v=NBOEVlz9klo]
Read the interesting story of Saba’s journey in her interview with Upper Crust India.
Subscribe to the studio’s food artistry on YouTube channel/ like their Facebook page/ follow her blog for regular updates.