Best Ads 2015 Part III

Here’s Part III of our best picks from the ads that touched our hearts in 2015   Myntra- best of fashion: You can ease into this ad, it feels like sunshine and that’s what makes this stand out. There’s nothing extraordinary about it but it showcases simple, guilty shopping pleasures and that just makes this Myntra ad so adorable.   […]

Bold Is Beautiful

It’s a cold and harsh world we live in. Sometimes it’s just impossible to reason or fight back injustice but to have art do that for you is finding strength in your situation. The woman (Radhika Apte) in Myntra.com’s Anouk ad believes in herself, in her talent and hard work as a professional architect and respects the company she works […]

Tearing Down The Walls

Their eyes met across the counter at the pharmacy; the girl stared as the store guy tried different sizes of brown paper bags to cover the pack of sanitary napkins she had just bought. Her thoughts drifted back and forth between her time in America where this was no taboo but India was different. We have made brilliant progress in so many […]

"I couldn’t believe it was me when the ad went on air during IPL matches" – Manasi Rachh

Theater artists are ‘special’, rather ‘gifted’ is the word. The most amazing thing about them is their energy and self-belief to tell a story boldly and convincingly; bringing a scripted character to life, and taking audience through a roller coaster of emotions… All this action in ‘live’! We bring to you one such incredibly talented theater artist and commercial model Manasi Rachh. Her accomplishments […]